Cut the Noise: Building a Customer-Centric Message

In just 30 minutes, learn how to clearly articulate what you do in a way that speaks directly to your customer’s lived tensions.

Sound familiar?

“Everyone on our team describes our brand differently. There’s no alignment.”

“I know our brand is unique but we’re just saying what everyone else in our space is.”

“Every time I feel like I’ve captured our true essence, I find someone else doing and saying the same things.”

“I don’t know how to apply our mission and vision statement in the real world to grow our brand.”

“I made buyer personas but they lack context to help generate sales.”

Imagine how it would feel if you could...

✔️ Know exactly what tension your customers experience

✔️ Define what they actually need from your category

✔️ Understand how current solutions are falling short 

✔️ Identify the unique way you solve that tension better

✔️ Create campaigns that made customers feel seen

Creating a powerful messaging framework is not rocket science.

You just need the right methods and a curious, creative mindset.

In 30 minutes, learn how to create a customer-focused messaging framework that helps you:

✔️ Create emotional connections

✔️ Build loyalty and trust

✔️ Align your internal teams

✔️ Get measurable results

✔️ Establish and grow brand equity

This is the exact same method we use with our clients at Backroom.

The cost to hire Backroom for this deliverable starts at $8,500.

We won't do the work for you in this course, but we'll show you the steps so you can put in the work yourself and save thousands of dollars on your brand strategy.